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Archive for the ‘Business Cards’ Category

Effective Business Cards for Small Business

Saturday, March 24th, 2012

A business card usually carries details about the person’s designation, organization that he represents office/factory address, telephone numbers and his email address.

The earliest business cards were actually playing cards on which people put their signatures and other messages. Then slowly trade cards evolved – cards that gave direction to a merchant’s shop or warehouse mainly and advertised the products the trader dealt in. Trade cards underwent modifications and it’s now called business cards.

In a market driven economy, it’s impossible to do business without business cards. Big or small business, business cards are a must.

Contact details of a big business or a big brand can be easily found out from other sources, like the Internet. However, in case of a small business it’s not possible to do so as in most of the times people don’t even remember exactly the name of the organization or person they want to contact.

Big businesses can spend more on advertisements and their promotions. Small businesses have business cards to do their advertising. Therefore, business cards are vital when it comes to small business.

By simply having a business card doesn’t help when it comes to small business. As one cloth size doesn’t fit all, similarly one type of business card doesn’t suit all organizations. The business card should be designed in such a manner that it should make a positive statement about the organization or the personality aspect of the person carrying it.

Moreover, there is so much of importance attached to first impressions in networking and sales that it’s unthinkable to have a generic business card. The business card should be designed in such a manner that it would reflect strongly about your personality, the organization you represent, the products you deal with and the kind of service you can offer.

The business card should be designed in conformity with the business you are in. An undertaker with comic fonts and cartoon characters on his business cards should not expect much response. Whereas, a small animation firm can display as much creativity and color as possible on their business cards to make a lasting impact.

If corporate clients are the targets, it would be prudent to avoid adding your photo to the business card. Too many words on the business cards confuse people. Similarly, faint fonts do not register well in the minds. All such factors should be considered before ordering business cards, because a well-designed business card can be a ticket to business success.

Design Your Business Cards

Tuesday, September 22nd, 2009

If you have just started your own business and you do not have business cards, then you need to place it toward the top of your list. Business cards are a relatively inexpensive way to advertise your business effectively.

The reason business cards range greatly in prices depends on various factors. There are a multitude of paper types and print styles that go into making up business cards. If you are having a logo designed with your business cards, it will probably cost you more. Yet, if you are on a budget, simple business cards can be just as effective. There are a number of free templates available across the internet to get you started. However, you should make sure that your business cards have specific information before you start worrying about paper, layout, or design.

First, your business cars should always have your company name prominently displayed. Your business cards are a visual reminder of your company, so do not hide the company name. If your company has a slogan, you should definitely add it to your business cards. Your slogan will most likely remind the person why they wanted to do business with you. Then make sure you have your name, and possibly your job title listed. You want the people to whom you are giving your business cards to remember your name so they know whom to contact.

Another essential piece of information for your business cards is your phone number. You will want to give people more than one way to reach you, so it is usually a good idea to include your main line and then add your fax line or e-mail address on your business cards. The more ways a person has to get in touch with you the better. A final item you may want to put on your business cards is your address. For some businesses, their address is not applicable the work they do, so they should not put it on their business cards. Yet, if you are running a store or office, then you may want to add your physical address to your business cards so people can find you more easily.

The essentials to your business cards are important, but you should use a template that makes all that information easy to read and simple to follow. For most businesses, a simple business card is fine. However, adding some color, a logo, or a design can bring a little spice to your business cards, making them a little more prominent. You can even use various desktop publishing programs to create your own, unique business cards. However, if you do not feel so creative, you can also hire a designer or printer to create your business cards for you.

In order to provide you with the products and/or services in business cards you may request through 123Print. 123Print’s mission is to deliver economical high quality printing fast to its customers. By offering a wide range of personalised products — business cards, appointment cards, letterhead, compliment slips, address labels, note pads, and greeting cards – they are able to provide small businesses with the tools to differentiate themselves in a competitive marketplace.

The pricing is simple and straightforward; there are no surprises or “tricks” to make you purchase more than you need. 123Print’s goal is simple and sincere: To totally please its customers with high quality personalised products. It’s a mission to manufacture and dispatch all orders received by 11am GMT by the next business day. They dispatch via Surface Mail, unless noted on the product offer. You may select expedited delivery for even faster service. If you have any questions about products or services, logon to www.123print.co.uk for more detail.